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We are open! Our new brand center in Singapore!

We are open! Our new brand center in Singapore

We are open! Our new brand center in Singapore, HOMEGROUND, is the first of its kind in the city-state. The big 3D LED screen is eye-catching and engages our consumers with creative animations and the latest brand films.

Stepping inside, the store offers a wide range of products and innovative services, like ‘Bring it to Me’, while the MakerLab space invites consumers to get creative and customize their adidas products with exclusive patches.

Additional hyper-local features complete the unique consumer experience by celebrating the diversity of the country, including a sustainability wall inspired by the coastline of the Singapore river and the in-store artwork influenced by traditional food. #adidas #retail #consumerexperience

-By adidas

|Source: Online/KSU

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